Сайт – главный канал коммуникации с потребителем, поэтому каждый новый продукт может требовать доработку веб-страницы или ее ребрендинг. Ключевой ресурс должен быть структурированным, удобным, содержать УТП с акцентом на приоритетные IT-продукты. Объединяющим началом, работающим на …
IT-Marketing
We advise users on the use of marketing tools necessary for IT business development, their capabilities, ways to increase sales through the use of certain channels and mechanics.
How an expert interview can help sell your services, product, service
Organising an expert interview with an executive is a good way to strengthen a company’s reputation and add recognition to the brand. Proper marketing promotion of the interview will help to gather a base for remarketing and get a sales boost in the long run.
An overview of the advertising opportunities that the professional social network Xing gives to a company What is XingContents1 What is Xing2 Key features of business advertising in Germany through Xing3 Advertising Office3.1 Look-a-like3.2 Artificial …
Multichannel promotion implies active use of advertising in messengers. It helps to build trust among users and automate sales, accompanying the client from the moment of acquaintance with the product to its purchase.
Attractive Asian market is not easy to conquer because of the specific mentality. The inhabitants of Japan and South Korea appreciate lightness, multiple meanings, colorfulness and national color with a philosophical tinge in advertising.
The article considers the main aspects of the promotion of outsourcing services in the IT sphere. It describes the services that are in demand, presents innovative strategies and tips that will help outsourcing companies to successfully overcome competition and assert their position in the market.
In this article we will look at the benefits of outstaffing, highlighting the problems it solves for corporations. We will look at the key tools that can increase sales effectiveness and discuss different approaches to content to increase conversions. Learn effective methods for attracting customers and strengthening your position in the outstaffing market.
A mistake at the beginning of a business project can ruin any IT-idea, even a great one. Before conquering the market, you should try it out and test it on the target audience. This is the only way to understand if the idea, service or product is needed by the consumer.
Any provider can win the trust of clients if it uses non-standard mechanics in promotion. For example, track offline sales and incentivise the purchase of new services, offering the client exactly what they need to operate efficiently.
Unconventional ways to promote and strengthen your brand for your hosting company
Virtual reality, voice search, cryptocurrencies and other unique tools are becoming an integral part of modern hosting company marketing. In this article we will dive into the world of creative solutions and tell you about unusual ways to promote your site on the Internet that will help your company stand out from the competition. We’ll also reveal the secrets of successful brand building and show you how to create iconic status for your hosting company.
